We started as the creative arm of a local marketing and events agency in 2005. But we had bigger dreams. We became an independent creative agency in 2007 and started working with MNC & government accounts.

A divine union was forged in 2009. Salt acquired Notion Creatives – agency of record for Hewlett-Packard Asia Pacific. With Notion, we boosted our clientele and expanded our creative services to offer one-stop through-the-line creative services.

Awards and accolades

In 2012, we broke into the prestigious agency awards scene with a bronze award at the SPH iink Award for Integrated Campaign. A milestone that sealed our belief that we can punch above our weight if we put our heart and soul to the task. We can slay Goliath like David.

• SPH Ink Award 2011 Finalist (Anti-Drink & Drive Campaign)
• SPH iink Award 2012 Bronze Award for integrated Campaign (Health Dangers Online)

Our Manifesto

A strategic agency that is people-centred, holistic and cutting-edge in our ideas. An agency that thinks and integrates across communication platforms to achieve a magnified impact. An agency that goes beyond boundaries and limitations while maintaining relevance. An agency that leaves a smile on people’s faces.

An agency that acts to make the world a better place.
An agency that enjoys being THE AGENCY.

Our Future

Today, we are steeped in digital advertising, social media marketing and video production. In 2018, we launched our new subsidiary – Salt & Pixel Company Limited, in Myanmar (Yangon). Salt & Pixel will spearhead web, app, and UI/UX developments as core competencies.

Management Team


Ms Joanne Kok

Head of Client Servicing

Mr Low Cheh Chuan

Managing Director & Executive Creative Director

Mr Syukri Wahit

Head of Creative