We were tasked to launch and manage all branding and marketing communications activities for frei ol Singapore. Our scope of work for frei ol includes branding, product visuals, marketing collateral, retail in-store presence, advertising (TVC and radio), social media management and retail activations. We launched frei ol in April 2017 officially with a brand campaign featuring Evelyn Tan, an ex-TCS actress, as their brand ambassador.
Conceptualisation of designs and key visuals for print(pull-up) banners for their roadshow events.
We curate content, develop weekly posts for frei ol’s Facebook page and provide monthly reporting on a retainer basis.